Draw a car defender on ice occasion in the Alps for the Land Rover World Day

Draw a car defender on ice occasion in the Alps for the Land Rover World Day

After 70 years of adventures across all kinds of terrain and exploratory campaigns around the world, the British Land Rover honored the legacy of its long-standing car defender by drawing its shape 250 metres above the foot of a French Alps.

The move was made to announce the world Land Rover on Monday, April 30, which celebrates the 70th anniversary of the discovery of the Land Rover for the first time during the Amsterdam Automotive Expo in 1948.

This creative drawing is animated by the timeless moment that Maurice Wilkes, the engineering design manager at the rover company, then made draw the outline of the first Land Rover on the sands of the Gulf of "Red Wharf" and put forth the idea of making it on his brother Spencer, the company manager. The previous design of his age was called Land Rover, and is now known as the defender.

Prof. Dr. Ralph Speth, CEO of Jaguar Land Rover, said: "Land Rover is a renowned trademark throughout the world, where the basic lines of a defender's car can be immediately distinguished, and the company reaches its seventieth year, this is a special occasion that we will celebrate in the course of a whole year of The celebrations that embody the spirit of innovation and excellence of the "Land Rover" and honor the people behind the world's most famous four-wheel-drive cars. "

Land Rover invites its lovers to join these celebrations by watching live webcast on the "Land Rover World Day", taking part in the celebrations of people who they contributed to making the world's most popular SUV, as well as the pioneering Land Rover techniques since the beginnings of the Land Rover and Defender until the launch of the Range Rover series in 1970 and Discovery in 1989.

The artist Simon Beck, who specializes in painting geometric shapes in the snow on foot, holds temperatures below zero to start the celebrations by painting the shape of a car defender at a height of 2700 meters in the Alps in the La Blanc region.

To complete his mission, Beck 20,894 Step by a distance of 16, 5 km (10, 2 miles) across the French Alps, and he said, commenting on it: "The art of painting on ice requires a lot of precision, strength and endurance — common features with a defender in its simple and universal form that can be distinguished around the world. , I think this drawing will be my most famous work at all. "

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